Dashing through the crowds
In a costumed group for you
Singing carols loud
From Sony Readers red and blue
Come see us at the mall, making shoppers smile
Oh what fun it is to laugh and sing and win a Reader too!
'Tis the season readers for some happy holiday cheer! Sony Reader has gotten festive for the holiday season and has an 8 city caroling event planned. We know many of you will be getting your holiday shopping done in the crowded malls this weekend, and who better to ease the stress and put a smile on your face, than a group of carolers – decked out in Victorian costumes, singing their carols from Sony Readers instead of song books! We have set up groups in the following cities; Boston, New York City, Paramus NJ, Philadelphia, Atlanta, Chicago, Los Angeles and San Diego. And we've got a giveaway contest to go with it! Full contest rules and caroling locations can be found below, but if you see the carolers in your city, we want you to take a Twitpic of them and post it to your twitter page / handle, replying to @SonyElectronics with your location and the #sonyreader hashtag. We will select the best photo at the end of the weekend and the lucky photographer will win a Sony Reader Touch Edition just in time for the holidays! In addition, your photo will be featured here on the Open Book Blog!
12.18.09 – Philadelphia – King of Prussia Mall, from 3-5:00pm
12.19.09 – Boston – Prudential Center, from 2-4:00pm
12.19.09 – New York City – Rockefeller Center, from 7:00-9:00am
12.19.09 – Paramus NJ – Garden State Plaza, from 12-2:00pm
12.19.09 – Atlanta – Lennox Square Mall, from 12-2:00pm
12.19.09 – Los Angeles – The Grove, from 1-3:00pm
12.19.09 – Chicago – North Michigan Avenue, from 1-3:00pm
12.19.09 – San Diego – Fashion Valley Center, from 1-3:00pm
2009 "Sony Reader Caroling" TWITTER CONTEST RULES AND REGULATIONS
THIS CONTEST IS OPEN ONLY TO LEGAL RESIDENTS OF THE UNITED STATES WHO ARE 18 YEARS OF AGE OR OLDER AT TIME OF ENTRY.
NO PURCHASE NECESSARY TO ENTER OR CLAIM PRIZE. A PURCHASE DOES NOT INCREASE YOUR CHANCES OF WINNING.
1. ELIGIBILITY: The 2009 "Sony Reader Caroling" Twitter Contest (the "Contest") is open to legal residents of the United States, 18 years of age or older at time of entry. Officers, directors, employees and agents of Sony Electronics and its respective affiliated companies, agencies, and immediate families are void from participation. The Contest is governed by U.S. law, is subject to all applicable federal, state and local laws and regulations, and is void where prohibited.
2. HOW TO ENTER: To enter the Contest use your mobile phone or internet connection, go to www.twitter.com or www.twitpic.com and submit a reply tweet to @Sony Electronics with a twitpic of one of the caroling groups, location and #sonyreader hashtag. The Contest begins at 12:00 pm EST (noon) on December 18, 2009 and ends at 12:00 am (midnight) EST on December 20, 2009. To enter, you must have a valid Twitter and Twitpic account. Signing up for Twitter and Twitpic is free of charge. In addition to these Official Rules, you agree to be bound by Twitter Terms of Use and the terms of Twitters' privacy policy, both of which are incorporated as part of these Official Rules. If you make or receive "tweets" on your mobile phone, standard text messaging rates will apply.
You may not post or transmit a twicpic or caption that contains threatening, libelous, defamatory, obscene, scandalous, inflammatory, pornographic, or profane material or any caption that could constitute or encourage conduct that would be considered a criminal offense, that would otherwise violate any law or infringes (or may infringe) any copyright, trademark, or logo, or is otherwise objectionable or inconsistent with Sony's brand image. Responses may not speak negatively about Sony or its products, or include any reference to any other company, including any competitor of Sony, or include any third party trademarks. Any response that includes any such material, as determined by Sony in its sole discretion, will be disqualified.
3. SELECTION OF WINNERS: One (1) winner will be selected from the eligible pool of entrants based on overall depiction of the carolers and the Reader and will win the prize described below. Any questions regarding the determination of the winner will be decided in the sole discretion of Sponsor, whose decisions are final and binding in all matters relating to this Contest.
4. PRIZE: There is a total of 1 prize winner. The eligible prize winner will receive one (1) Sony Reader Touch Edition, with an approximate retail value of $299.
Prizes are non-transferable and cannot be substituted by the winner. Sony Electronics may substitute a prize of equal or greater value in its sole discretion. Federal, state and local taxes associated with the acceptance of the prize are the sole responsibility of the winner. Unclaimed or rejected prizes will not be awarded.
5. REDEEMING PRIZES: The winner will be notified by the @SonyElectronics Twitter handle within 72 hours of the Contest closing. Once notified, the potential winner must respond to the email address provided by the administrator of @Sony Electronics in a Direct Message via Twitter within 24-hours of notification with complete legal name and mailing address. The potential winner is subject to verification at the sole discretion of Sony Electronics. As part of the verification process, Sony Electronics may require winner to sign and return an affidavit of eligibility and liability and publicity release within specified time period, or the prize may be forfeited. Unless otherwise agreed by Sony Electronics, winner will receive their prize via U.S. Mail, FedEx or United Postal Service within two weeks of winning. Neither Sony Electronics nor its agencies are responsible for lost, late, stolen, misdirected, delayed or damaged prizes.
6. GENERAL: All federal, state and local laws apply. By participating, entrants agree (i) to be bound by these Official Rules, including all eligibility requirements, and (ii) to be bound by the decisions of Sony Electronics, which are final and binding in all matters relating to the Contest. Sony Electronics is not responsible for: (i) lost, late, misdirected, damaged, garbled or illegible entries; (ii) error, omission, interruption, deletion, defect, delay in operations or transmission, theft or destruction or unauthorized access to or alterations of entry materials, or for technical, network, telephone equipment, electronic, computer, hardware or software malfunctions of any kind, or inaccurate transmission of or failure to receive entry information by Sony Electronics on account of technical problems or traffic congestion on the Internet or at any web site or any combination thereof; or (iii) any injury or damage to entrant's or any other person's computer related to or resulting from participating in the Contest. Sony Electronics reserves the right to permanently disqualify from this Contest any person it believes has violated these Official Rules. By accepting or participating in a prize, the winner irrevocably consents to the use of such winner's name, likeness, image, voice, performance (in connection with interviews and other recordings), biographical information, and statements relating to the Contest or Sony Electronic Affiliates, without further compensation, in all world-wide marketing, promotion, and publicity carried out in perpetuity by any of Sony Electronics Affiliates in connection with this Contest. Sony Electronics reserves the right to terminate, cancel, suspend and/or modify the Contest if any fraud, virus or other problem corrupts the administration, security, or proper play of the Contest, as determined by Sony Electronics in its sole discretion. If the Contest is terminated before the end date/time, Sponsor will determine the winner from all eligible entries received as of the termination date/time. If any such malfunction, error, disruption or similar damage occurs and impairs the administration, security, fairness, integrity or proper play of the Contest, Sony Electronics may, in its sole discretion, suspend or terminate the Contest by posting a notice at www.twitter.com/sonyelectronics.
7. DISCLAIMERS: Under no circumstances, including negligence, shall any of Sony Electronics or its Affiliates be liable for any direct, indirect, incidental, special or consequential damages, including without limitation, property damage, personal injury and/or death, resulting from participation in the Contest or acceptance, use or misuse of any prize. Notwithstanding the foregoing, in the event that the preceding release is determined by a court of competent jurisdiction to be invalid or void for any reason, the entrant agrees that, by entering the Contest, (a) any and all disputes, claims, and causes of action arising out of or in connection with the Contest, or any prizes awarded, shall be resolved individually without resort to any form of class action; (b) any claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with entering the Contest, but in no event attorney's fees; and (c) under no circumstances will any entrant be permitted to obtain any award for, and entrant hereby waives all rights to claim, punitive, incidental or consequential damages and any and all rights to have damages multiplied or otherwise increased and any other damages, other than damages for actual out-of-pocket expenses. Entrants hereby acknowledge that Sony Electronics and its Affiliates have neither made nor are in any manner responsible or liable for any warranty, representation or guarantee, express or implied (including, but not limited to warranties of any kind concerning the appearance, safety or performance of any prize), in fact or in law, relative to any prize. Each winner shall bear all risk of loss or damage to his/her prize after it has been delivered to such winner via U.S. Mail, FedEx, United Parcel Service, or any other shipping agent.
8. Winner's Name: For names of winner(s), please send a self-addressed stamped envelope, (postage not required for Vermont residents) to:
Sony Electronics Inc.
16530 Via Esprillo, Building 1
San Diego, CA 92127
Sponsor of Contest: SONY ELECTRONICS
16530 Via Esprillo, Building 1
San Diego, CA 92127